Blog
The journal
Useful writing on the web, performance, and conversion. No filler.
How much does a business website cost in 2026?
Real price ranges for a business website in 2026, what actually moves the number, and how to spot a quote that will cost you more later.
Website or web application — how to choose
How to tell whether your need calls for a marketing website, a custom web application, or an off-the-shelf product you have not looked for yet.
Why your website is slow, and what it costs you
The real causes of a slow business website, how to measure them in five minutes, and what every second of load time costs in lost customers.
Getting cited by ChatGPT and Perplexity — GEO explained plainly
How visibility in generative engines works, what changes compared to classic SEO, and the concrete actions to take on your own site.
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